Newera Celebrates 50th Anniversary


Newera Equipment, the Malaysia and Singapore based retreading machinery distributor, has celebrated its 50th anniversary.

Newera Celebrate 50 Years in the Retreading Business

The company, which over the years has become the most prominent retreading equipment supplier in South East Asia, is a family-owned business, which supplies a full range of retreading equipment including complete turnkey project incorporating shearography tyre test systems, tyre inspection, buffing, cementing, building, curing chambers and a full range of accessories.

The Group also supplies equipment to the new tyre sector in SEA and China as well as wheel servicing equipment to tyre distribution trade, the latter mainly in Singapore. The Group operates a large number of subsidiaries. However, the retread market across Asia is serviced by the Singapore based Newera Equipment Pte Ltd. Meanwhile, sales in Malaysia come under the control of Newera Equipment Supply Sdn Bhd, based in Petaling Jaya, whilst the China market, will in the future be serviced by the newly founded Newera International Wuxi Ltd, which was established in January 2018.

Newera has long-term agency arrangements with a number of key suppliers to the retread market, most notably Matteuzzi, B&J, MAE, SDS, Ferlex and VMI.

Pictured here at the company’s celebratory dinner held at the Dorsett Grand in Subang, Malaysia, is Chairman, Mr Chen Jet How together with Kenny Lim, the Business Development Manager of our Malaysian magazine The Tyreman.

About the author

David is the Owner and Publisher of Retreading Business. With over 30 years' experience as a specialist tyre industry journalist, he first entered the tyre industry in 1987 as Editor of Tyres & Accessories. He was Editor of Tyre Trade News between 1993-96 before establishing Retreading Business in 1997. In 2004 he acquired the Malaysian tyre magazine The Tyreman, before establishing Tyre & Rubber Recycling in 2009. In addition to his publishing ventures, he was also Director of the Retread Manufacturers' Association between 2004 and 2014.


Phone: (44) 1270 668 718

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