Continental Performs Onboarding Integration for Employees at FM Pneus


During March, Continental carried out its first onboarding integration programme at the FM Pneus de Várzea Paulista retread plant.

Pilot Project from Continental

This integration format is a pilot project whose main objective is to integrate new Continental employees to ensure their adaptation to the position and culture of the company.

The industry visit offers new employees technical knowledge of the tyre retreading process together with the technology and quality in the process that FM Pneus offers.

According to the manager of the Unit, Leandro Silva "The process of onboarding in partnership with Continental aims to present to its new employees our routine in the retread plant, showing all the stages of our production process, adding technical knowledge to these professionals".

The project was conducted by Continental's Customer Experience Specialist, Maria Amélia Ferrato.

About the author

David is the Owner and Publisher of Retreading Business. With over 30 years' experience as a specialist tyre industry journalist, he first entered the tyre industry in 1987 as Editor of Tyres & Accessories. He was Editor of Tyre Trade News between 1993-96 before establishing Retreading Business in 1997. In 2004 he acquired the Malaysian tyre magazine The Tyreman, before establishing Tyre & Rubber Recycling in 2009. In addition to his publishing ventures, he was also Director of the Retread Manufacturers' Association between 2004 and 2014.


Phone: (44) 1270 668 718

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