Tipler Launches New Advertising Campaign

Bruno Garcia

TIPLER has launched a new advertising campaign for April entitled "TIPLER. I like it, I trust it" starring truck driver and influencer Bruno Garcia, who has a close relationship with road professionals.

Truck Influencer Garcia Heads Up Campaign

Published on social networks and digital channels, the campaign reinforces TIPLER's position as a highly qualified network for retreaded tyres, with more than 85 dealerships spread across Brazil.

"TIPLER completed 48 years in April. A lot of tradition, quality and innovations in retreading bands are present throughout this history,” commented Executive Marketing Manager Jandrei Luis Goldschmidt. “The 'TIPLER. I Like, I Trust it' campaign seeks to strengthen these value and attributes of the brand even more, together with our customers, transporters , truck drivers and fleet owners. Quality, road safety and high mileage performance are the qualities which guarantee the satisfaction of all customers when retreading with TIPLER strips”, he added.

About the author

David is the Owner and Publisher of Retreading Business. With over 30 years' experience as a specialist tyre industry journalist, he first entered the tyre industry in 1987 as Editor of Tyres & Accessories. He was Editor of Tyre Trade News between 1993-96 before establishing Retreading Business in 1997. In 2004 he acquired the Malaysian tyre magazine The Tyreman, before establishing Tyre & Rubber Recycling in 2009. In addition to his publishing ventures, he was also Director of the Retread Manufacturers' Association between 2004 and 2014.

Email: david.wilson@retreadingbusiness.com

Phone: (44) 1270 668 718

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