After 11 years at the National Tyre Distributors Association (NTDA), CEO Stefan Hay will step down from his role this summer.
New Role
During his 11 years as a CEO, Hay has helped transform NTDA financially, strategically and professionally, laying firm foundations for a new chapter in its development.
Hay will formally leave the NTDA at the end of July 2025, taking up the new role of CEO at the Association of Manufacturers of Domestic Appliances (AMDEA) from August 2025. The NTDA Board is currently seeking a new CEO to continue building on the strong platform Stefan has created, while guiding the Association through the next phase of growth and industry advocacy.
“It has been an honour to lead the NTDA and to work with such a committed, knowledgeable and engaged membership,” said Stefan Hay. “This is an industry that deserves to be heard and respected and I am proud that the Association has helped make that happen over the last decade. The next CEO will inherit an outstanding team, a strong executive structure and an organisation that punches well above its weight in terms of influence. I wish the Association every success in its next chapter.”
“Since joining in January 2014, Stefan has overseen a period of sustained progress for the NTDA, and we wish him every success in the future. The Association now stands in its strongest financial position in decades, with a reputation for proactive leadership on the most pressing challenges facing the UK tyre trade. Under Stefan’s direction, the NTDA has delivered a programme of work that has raised professional standards, influenced government policy and brought members closer together,” said Martin O’Brien, NTDA National Chairman.
The Legacy
One of Hay’s biggest achievements as the CEO of NTDA has been the expansion and success of the NTDA’s flagship professional licensing programmes. Since 2013, NTDA has issued over 16,000 individual licenses through the REACT scheme and the Tyre Technician Professional Development Scheme (TTPDS), with many technicians now on their third refresher course.
The commitment to raise professional standards and ensure safer working practices has helped establish tyre fitting and roadside emergency as a recognised and respected discipline, particularly with the police service, highway authorities and fleet customers.
The NTDA actively takes part in national policy discussions, working alongside goverment departments, agencies and allied associations to make improvements in the industry, some of which include sucessfully lobbying for the ban on 10-year-old tyres on trucks and buses in both Great Britain and Northern Ireland, gaining approval for rear-facing red flashing lamps on tyre incident response vans and blocking proposals to extend MOT intervals.
“This is a time of evolution for the NTDA,” explained O’Brien. “Stefan has built a legacy of stability, credibility and influence and we are now in a strong position to recruit a new Chief Executive who can take that forward. Our members face big challenges, from sustainability and digitalisation to skills shortages and regulatory change and the NTDA is well placed to lead the conversation and support the sector through whatever comes next.”